Research, Technology, AND Art, Creativity, Design are the building blocks of INNOVATION
The human brain is said to have two halves left brain and right brain. Many researchers believe that the LEFT side of the brain is responsible for logical sequential thinking, and the RIGHT side is more of creativity and lateral thinking. Anyways, for problem-solving, we need the appropriate use of both sides.
Art Research and Design; though sound like an odd combination of personal strengths, That’s precisely what is required for path breaking innovation.
- Art and creativity are mostly the domain of the nonlinear, Less structured, and intuition. This area may or may not follow structured process, and hence the results of the process are unpredictable and diverse.
- Research and Technology: Research and technology surely need a structured and logical process to be followed. A structured defined process for getting to know, what users exactly want, is a good example.
- Design and innovation: Well most of the successful designers have a process of their own though not very structured like a manufacturing process, it still qualifies to be a process. Design surely can not completely done on a fixed automated production or assembly line, where people with less skills or even machines can complete the tasks and effectively the products are (at least supposed to be) highly accurate and predictably same, whereas in design. I think Design and innovation is a result of linear structured research process, and non-linear unstructured creative processes.