Role of a Mentor / Coach in startup eco-system

Role of Mentor

Design and innovation are placed in the intersection of Business, Human Values, and Technology. in this beautiful Venn diagram. (Image credit: Stanford D-school) Design and Innovation for product or service Product or Service offered by any organization can use this formula of the three facets to ensure valuable innovation delivered. For a successful innovation, product […]

‘First Use’ experience in enterprise software

First UX

Most startup businesses today are evaluated based on their adoption rate. Human attention span to anything new is limited and to get the most done during the ‘First-time use experience’ of your service is extremely important for the future success of your product or service. ‘First use’ experience in B2C applications: Take an example of […]

Design can increase impact with Deep, and Wide approach

Product or Service

Design in the tech industry is maturing thru last 20+ years Designers are reaching ‘Deeper’ in the product and services to make a better business impact. Depth of design: for Software product or service Good looks: The basic looks of the product, the branding choice of images, color, icons, and typically all the visual elements […]

Digital Transformation = The fortune FOR the bottom of the pyramid

Digital Transformation

C. K. Prahalad’s economic Pyramid did inspire a lot of marketers in India for pushing tons of products like shampoo in single-use pouches selling millions of pieces, and yes it’s more profitable than selling a 200 ML shampoo bottle. but that is not the only thing we learn from the pyramid. The Pyramid is a great […]

Gamification of Enterprise.

last Month, I Attended the first Gamification conference in Bangalore (India) and to my surprise, there were more than 350 participants for a conference and around 100 participants for the workshop. Clearly shows the level of interest industry is showing to explore some concepts to make work more interesting and efficient. Gamification surely looks like […]