Mapping the Customer Engagement Journey: for Enhancing Customer Experience
In today’s highly competitive business landscape, providing a superior customer experience has become a key differentiator for companies. One effective way to achieve this is by mapping the customer engagement journey. By understanding the various stages a customer goes through, from awareness to advocacy, businesses can better tailor their strategies and offerings to meet customer […]
Which text-generative AI is better for helping in Design research ?
Can the text-generative AI tools research, and generate a note that can guide professionals? Let’s find out which of the 3 industry-leading tools does a better job.
Which text-generative AI tool is the Master of Contextual Wit?
Introduction: Get ready to be entertained with this simple experiment I conducted, where the three of the most popular text-generative AI tools fight against each other, to determine who has mastered the art of ‘Contextual Intelligence!‘ In this experiment, I served the same textual prompt to our three contenders and awaited the comedic fallout. The […]
Interactive Zero-Code Product Demos
The Benefits of Interactive Zero-Code Demos As a startup promoter, validating the value of your product idea is crucial. However, developing a fully functional prototype can often be time-consuming and expensive. That’s where clickable zero-code demos come in. With an Interactive zero-code demo, you can deliver a lifelike prototype without writing a single line of […]
India’s Best Design Project 2023 Award, ‘Camel Color BrushPen set’!
Thrilled to announce that we’ve clinched the prestigious ‘India’s Best Design Project 2023’ award!A resounding applause to the brilliant minds at Thought-Craft UX Innovations! 🏆🎉 #DesignExcellence
Entrepreneur’s Dilemma Decoded: ‘Product Design Studio V/S Solo UX Heroes !
In today’s tech-driven landscape, the success of any product or service hinges greatly on one often underestimated aspect: User Experience (UX). Whether you’re a fledgling startup or a well-established product player in the industry, the significance of UX remains unaltered and pivotal to your journey. Here, we delve into the compelling reasons why UX is […]
Virtual Chief Design Officer (VCDO) for a Successful Product.
A virtual C-level officer may not be in the office, still, is responsible for strategic decisions for the company. This outsourcing of strategic decisions might benefit product organizations with budget constraints. I have met up with a few Virtual Chief Technology Officers CTO who with their diverse experience prove to be valuable assets to a […]
The Customer Engagement Journey framework for successful software products
Awareness→Acquisition→Engagement →Conversion →Adoption →Loyalty→Advocacy Holistic Design Approach for building and maturing products or services for specific customer segments needs a clear understanding on how customer gets engaged with your product or service. This framework of ‘Customer Engagement Journey’ would help ‘product owners’, and product companies to make sure they understand different stages of this journey, […]
6 Stages of the Joyful Journey of Idea to (a Successful) Product
The journey of an Idea to a new software product or service could be complex. What will be the duration of my journey? Does it take 6 months or 6 years for the journey to complete? How does the entrepreneur/ promoter know at which stage of the journey his/her idea is? Here is an attempt […]
Live Local-Support Local (Post Corona Mantra ?)
World war 2 changed the world to a great extent. Changes in almost everything; Industry, Politics, Health & Wellness. Corona pandemic is a much bigger and far-reaching effect on mankind and the whole world. It will anyways take like 12 to 18 months for developing a Vaccine for Corona. At least till then, the whole […]
