Virtual Chief Design Officer (VCDO) for a Successful Product.
A virtual C-level officer may not be in the office, still, is responsible for strategic decisions for the company. This outsourcing of strategic decisions might benefit product organizations with budget […]
Live Local-Support Local (Post Corona Mantra ?)
World war 2 changed the world to a great extent. Changes in almost everything; Industry, Politics, Health & Wellness. Corona pandemic is a much bigger and far-reaching effect on mankind […]
Role of a Mentor / Coach in startup eco-system
Design and innovation are placed in the intersection of Business, Human Values, and Technology. in this beautiful Venn diagram. (Image credit: Stanford D-school) Design and Innovation for product or service […]
Death and After-life of a product
I bought a new Laptop computer yesterday and was super happy about it. The new laptop is expected to be faster, better in every aspect of technology. Interestingly, this was […]
Six ‘P’s of Innovation @ your organization
Are you on a journey of making your organization Design and Innovation Centric? Enterprises of all sizes know the value of innovation for their business. Many business leaders are exploring […]
‘First Use’ experience in enterprise software
Most startup businesses today are evaluated based on their adoption rate. Human attention span to anything new is limited and to get the most done during the ‘First-time use experience’ […]
Design thinking Rocket Fuel for Start-ups.
Tech startups should adopt Design Thinking Mindset. Design Thinking could help Choose the right problems to solve, Come up with solutions that will be liked, appreciated by users, and most […]
Design can increase impact with Deep, and Wide approach
Design in the tech industry is maturing thru last 20+ years Designers are reaching ‘Deeper’ in the product and services to make a better business impact. Depth of design: for […]
Digital Transformation = The fortune FOR the bottom of the pyramid
C. K. Prahalad’s economic Pyramid did inspire a lot of marketers in India for pushing tons of products like shampoo in single-use pouches selling millions of pieces, and yes it’s more […]
Service design lifecycle for software Products becoming Services
Most software product companies desire to shift to ‘Subscription model’ from selling Perpetual licenses. I am calling it a transition from Selling Products to Offering Service. Microsoft and Adobe are […]
