Design can increase impact with Deep, and Wide approach
Design in the tech industry is maturing thru last 20+ years Designers are reaching ‘Deeper’ in the product and services to make a better business impact. Depth of design: for Software product or service Good looks: The basic looks of the product, the branding choice of images, color, icons, and typically all the visual elements […]
Service design lifecycle for software Products becoming Services
Most software product companies desire to shift to ‘Subscription model’ from selling Perpetual licenses. I am calling it a transition from Selling Products to Offering Service. Microsoft and Adobe are two representative successful examples (and many others) of this type of transition. Both of them have successfully transited their flagship products to Service offerings, or pay […]
Product experience design process summarized in 12 Questions
UX Product Design process; here is an attempt to summarize it in 12 questions. The most challenging part for designers, is how to align your design process to your organization’s development process? I thought of simplifying the design process down to the level of a series of questions. The ownership of these questions and processes […]
Why do organizations need a Chief Design Officer?
There are a variety of roles in any organization for specific predefined tasks. This enables organizations to engage right skills for specific areas of operations. The Business owners would define the objective of the business they want to pursue. For example; we want to manufacture and sell two-wheelers in the market, or we want to […]
Bangalore design day event photos..
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Can there be a defined process of innovation?
I have been toying around with this for quite some time now, I have been working on various design projects ranging from Space Design (Architectural Design) to Product design, Promotional design, to Designing portals, Web-based on-demand models of matured products or complicated systems which borrow a lot of information on a dashboard. I have been using, […]
JUGAAD the Robinson Crusoe Style of Innovation.
Makeshift product innovation: “from whatever resources available” ‘Jugaad’ is quite a popular word in the Indian design & development community. JUGAAD is also a local name for a makeshift automobile built by some smart technicians in Northern India, (I am sure there will be another Avatar of the same in South having another name too) […]
